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March 23, 2015
23 Mar 2015

Talking #Captivology on MSNBC


Earlier today, I appeared on MSNBC’s Your Business to discuss how small businesses can leverage Captivology for their companies.

Check out the video from my appearance above! And as always, let me know what you think!


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About Me

Hi! I'm Ben Parr, co-founder and CMO of Octane AI, the platform for conversational commerce and Messenger marketing for ecommerce. I'm the author of Captivology: The Science of Capturing People's Attention. I also advise brands like Lufthansa on attention and growth, and I write a monthly column for Inc. I'm the former Editor of Mashable and a member of the Forbes 30 Under 30.