Category Archives: My musings

Oversubscribed: A New Podcast on Media and Tech with Jason L. Baptiste and Me!

I’m thrilled to announce that my friend Jason L. Baptiste (author, The Ultralight Startup; Founder, Onswipe and Morsel) and I have

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What Is a Brand? [VIDEO]


What is and isn’t a brand? How do we as a society create and perceive the brands of people and companies? And can you shape, define and build a brand that lasts?

A few weeks ago, I sat down with

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The Role of Visual Content in Storytelling [VIDEO]

Merely seeing the Disney or Apple logos will make you more creative. Why is that? What colors should you use if we want our logo to feel more exciting or rugged? Why does Amazon use orange and yellow

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John Boyega Wielding a Lightsaber [VIDEO]

My inner nerd is screaming for joy! Star Wars can’t come fast enough:

There has been an awakening… #StarWars #TheForceAwakens

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No, I Will Not Write About Your Client on TechCrunch for $500 or Any Amount of Money

Every once in a while, I receive an email that makes me say “WTF” and “EWWWWWW” at the same f**king time. Today, I received one of those emails from Sarah H., a PR freelancer

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Is Marketing an Art or a Science? [VIDEO]

Ben Parr Discussing Captivology

Is marketing more of an art or a science? Or perhaps the better question is: how can you use the science of attention to master the art of marketing?

In this video interview with Behind The Brand,

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The Ashley Madison Hack App I Want

Update: I’ve changed my mind on this, based on a lot of rational arguments and a little more thinking. I do not have much sympathy for cheaters for a multitude of reasons, but

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Some Thoughts on the Modern Media Landscape

I’ve been thinking a lot about media as an industry for the last few months, especially how it has changed since my time at Mashable and where the new generation of media entrepreneurs are

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Why We Invested in Shots

As you may have heard, the mobile app Shots has been on fire. It has over 5 million active users (and growing fast), just launched 3-second video, and

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A Great Q&A With CNN

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CNN just published a great Q&A with me about my life, my book, what keeps me up at night, and the five pieces of advice my grandfather left me. You can see the full piece:

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