“Captivology is the best marketing book of the year not only because it contains deep insights, but also because it is immensely enjoyable. I got the feeling
The floodgates have just burst open, not just in the world of technology, but in the entire free market. In the very way we view capitalism.
I am, of course, talking about <a href="http://newsroom.fb.com/News/805/Facebook-to-Acquire-WhatsApp
Dear friends, family, colleagues, and supporters,
I'm thrilled to announce my first non-fiction book, working title "Captivology: The Science of Capturing People's Attention", due in early 2015 from HarperOne, an imprint of HarperCollins.
I hope you will sign up for updates on Captivology through my book's website. You can follow @Captivology on Twitter or like Captivology on Facebook. You can also follow @BenParr for regular updates. And finally, here's a link for sharing this announcement.
Congratulations are in order!
After some completely appropriate late afternoon drinking at the bar with the love of your life who has friendzone’d you to hell, you stumbled into a convenience
It’s no secret that I am a bear on BlackBerry. Maybe that’s why we let the fireworks fly while on CNBC today.
On CNBC’s Closing Bell with Maria Bartiromo, I fought with John Spallanzani