“Captivology is the best marketing book of the year not only because it contains deep insights, but also because it is immensely enjoyable. I got the feeling
Can’t say I saw this one coming.
Facebook, on the heels of its $19 billion blockbuster acquisition of WhatsApp, has dropped another $2 billion (plus a potential $300 million in earn-outs)read more
Dear friends, family, colleagues, and supporters,
I'm thrilled to announce my first non-fiction book, working title "Captivology: The Science of Capturing People's Attention", due in early 2015 from HarperOne, an imprint of HarperCollins.
I hope you will sign up for updates on Captivology through my book's website. You can follow @Captivology on Twitter or like Captivology on Facebook. You can also follow @BenParr for regular updates. And finally, here's a link for sharing this announcement.read more
Congratulations are in order!
After some completely appropriate late afternoon drinking at the bar with the love of your life who has friendzone’d you to hell, you stumbled into a convenienceread more