About Me

    Click here to skip to my professional bio.

    So who is Ben Parr?

    Instead of me trying to describe to you who I am and what I stand for, I’ll highlight a few traumatic experiences in my life that will give you a clearer picture of who I am. Who wants to hear about your entire life story anyway – why not skip to the action?

    (If you’re looking for the professional bio or my representation, skip below)

    • I didn’t talk until I was three years old. Honestly, I think I just didn’t want to talk. All of the psychiatrists and teachers thought I was possibly learning disabled and had speech problems. They were fantastically wrong. How they got it wrong, I’m not really sure, but it’s something that no longer interests me. I am who I am now, and that’s how I like to live.
    • I was hit by a car in a parking lot when I was six. The man who hit me gave me a crisp $20 to never say anything. I was a kid who didn’t know better, so I happily obliged. This was my first experience in business and economics, and I should thank that guy someday for it.
    • When I was eight, I broke my collar bone. My babysitter decided it was a good idea to swerve off the road to avoid a bunny on the highway when she was taking me to my first T-ball practice. Two days later, she vanished, I had a broken collar bone, and our Jeep… well, that thing’s probably a cube of crushed metal by now. I blame my babysitter for my horrendous baseball skills. Luckily, it didn’t affect my swimming or lifeguarding skills!
    • I used to weight 201 pounds when I was in college. I decided to change it one summer though and dropped 40 pounds. I didn’t do it with with crazy dieting or weird workout routines, but with discipline in my workouts and in what I consumed. I had to do this It just goes to show what some consistent dedication and smarter eating can do.
    • I am a man run by my principles and my philosophies. The overarching one is this: I have the ability and the responsibility to change the world for the better. Everything I do stems from that belief.
    • I tend to learn by jumping into the pool and then learning how to swim. I am quirky and unconventional as a person and as a thinker. I’m fine with failure, so long as it leads to a bigger success later on. This is probably why I label myself as an entrepreneur. So don’t let failure deter you; use it as a stepping stone and an educational experience towards making your mark on the world.
    • Finally, prove all your doubters wrong. They can only hold you back if you let them.

    So who is Ben Parr? – The Professional Version

    Ben Parr is an award-winning entrepreneur, author, investor, and journalist. He is the author of the best-selling book Captivology: The Science of Capturing People’s Attention — named the top marketing book of 2015 by Strategy+Business Magazine and Small Business Trends. He is the Co-founder and Chief Marketing Officer of Octane AI, the marketing automation platform for Messenger and messaging apps. He sits on the board of directors of the non-profit Samasource and sits on the advisory boards of Lufthansa Airlines, AngelHack, LeadIQ, and Ustream (acquired by IBM).

    Previously, Parr was a General Partner at DominateFund, an early-stage venture capital fund where he led investments in Ubeam, Shots, Mingyian, and other startups. Before that, Parr was Co-Editor and Editor-at-Large of Mashable, where he wrote 2,446 articles on social media and technology, managed Mashable’s editorial team, and interviewed business leaders from Ashton Kutcher to Mark Zuckerberg. He also served as Columnist and Commentator for CNET.

    For his work, Parr was named one of the Forbes 30 Under 30, one of the top ten tech journalists in the world by Say Media, one of the top 10 Internet of Things experts by Inc. Magazine, and a disruption fellow of the TriBeCa Film Festival. He has been featured in a variety of media, including ABC News, MSNBC, CNN, CNBC, NPR, Fox News, USA Today, Financial Times, Harvard Business Review, The Wall Street Journal, Forbes, and The New York Times. He is a graduate of Northwestern University, majoring in Science in Human Culture and Political Science. He is based in San Francisco, but remains a die-hard fan of the Chicago Bears.

    Contacting Me and Representation

    I love to hear from everybody about my writing, how much I suck, and everything in between. It’s how I get a lot of ideas for articles. I also love hearing about new services or new ways to use them, so let’s chat. Warning though: I get a lot of email, tweets, and messages though, so it takes time. Here are the best ways to get in touch with me:



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