Category Archives: Entrepreneurship

Why We Invested in Shots

As you may have heard, the mobile app Shots has been on fire. It has over 5 million active users (and growing fast), just launched 3-second video, and

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When Two Apps Are Simpler Than One

If there’s one entrepreneurial mantra that Steve Jobs taught us, it’s this: Simplify!

Complex products fail. The complex MySpace lost to the simple Facebook. The simplicity of Snapchat,

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Announcing “Captivology”, My Book on the Science of Attention (HarperCollins/2015)

Dear friends, family, colleagues, and supporters,

I'm thrilled to announce my first non-fiction book, working title "Captivology: The Science of Capturing People's Attention", due in early 2015 from HarperOne, an imprint of HarperCollins.

I hope you will sign up for updates on Captivology through my book's website. You can follow @Captivology on Twitter or like Captivology on Facebook. You can also follow @BenParr for regular updates. And finally, here's a link for sharing this announcement.

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Snapchat and the Logic of Turning Down $3 Billion

In July 2006, a two-year-old company received the offer

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The Tech Community Must Invest More In San Francisco

Several years ago, when Square was just eight people, I was invited by Jack Dorsey to his loft in SOMA to meet the team and get

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Mark Zuckerberg Is an Awesome CEO. Watch Me Explain Why on CNBC [VIDEO]

I was on CNBC earlier today to answer the question, “Is Mark Zuckerberg In Over His Hoodie?”, facing off against Silverback Social CEO Chris Dessi.

My argument was simple: Facebook stock

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Announcing “Startup Attention & PR 101”, Now on Udemy

My Column Is Heading to CNET!

Dear friends, colleagues and supporters,

I’m thrilled to announce that I’m joining CNET and CBS Interactive as a contributing columnist and commentator!

Ever since

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The Rise of the Smart Assistant

Almost everybody wants to have an assistant, even if people won’t freely admit it. Who doesn’t want an extra set of hands to help out with chores, scheduling, reminders, meetings, reservations,

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The Talent Crunch Will Define the Tech Industry in 2012

The unemployment rate in the U.S. is 8.6%, but you wouldn’t know that by looking at the tech industry.

There is an all-out war for engineering and design talent here in Silicon Valley, and

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